How to be Successful in Sales (Part 2)
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Do not sell a carpet cleaning kit to a prospect that has no carpet – this means that you have to qualify your prospects and demonstrate your products only to those who need it. You will save time and money in doing so, rather than talk to any walking or breathing person on the street.
Once you have identified a qualified prospect, you have to contact them. This is where you must get their attention. A flyer or well-written letter can be the start of a sale. If more information is needed, you can give them a free sample of your product or give them more proof that your products are good.
